Does my Business need a Blog?
Yes, it does. In case you’re not convinced by this simple answer, have a look at these benefits of blogging and then decide if you can really afford to leave it out of your online marketing strategy....
View ArticleRemember ‘Hummingbird’? It’s Still Relevant
Hummingbird’s first birthday falls sometime this week. With all the talk of Pandas, Pigeons and the demise of Google Authorship, it’s easy to forget about important updates such as this that are still...
View ArticleTeamwork: Improving Your Website To Work With Your PPC Campaign
In an ideal world, outsourcing your internet marketing would perhaps mean that you could wash your hands of the whole process and leave the experts to it. The truth is, if you’ve picked the right...
View ArticleCan You Keep Ignoring Mobile Users In Your Online Marketing Strategy?
You may have the most wonderful website on the internet, but if your site isn’t ‘responsive’ – i.e. doesn’t shrink and adapt to fit the screens of mobile devices – then you’re going to lose mobile...
View ArticleGoogle Cracks Down on Bad Ads
While the vast majority of internet advertising is from legitimate businesses, every internet user has likely come into contact with a ‘dodgy’ ad that is being shown through the Google Display or...
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